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DALE CARNEGIE & ASSOCIATES, INC.

Organization Directory Page


The courses listed below have been evaluated and recommended for credit by the American Council on Education College Credit Recommendation Service. For additional information about these courses, contact the College Credit Recommendation Service, Office on Educational Credit and Credentials, American Council on Education, One Dupont Circle, Washington, D.C. 20036.

Dale Carnegie Training® includes the development of effective communication and improved human relations, motivational selling skills, goal-oriented management, personnel development, and improved customer relations. Courses are conducted by licensed sponsors and institutes located throughout the United States and several other countries.

Instructors are selected mainly from the executive and managerial ranks. All instructors must complete a formal Instructor Training Conference, which is conducted by a field Instructor Trainer of the Product and Trainer Development Department. Upon completion of the Training Conference, potential instructors work with an experienced instructor for one or two cycles of the course. The Product and Trainer Development Department annually evaluates all instructors.

Records of Dale Carnegie & Associates, Inc., are on file from 1959 to the present. Local licensees and centers offering Dale Carnegie Courses maintain their own records. Regular contact with Dale Carnegie & Associates, Inc., ensures that facilities and record-keeping systems are adequate. Web Address: www.dale-carnegie.com.

Source of official student records: Department of Product and Trainer Development, Dale Carnegie & Associates, Inc., 1475 Franklin Avenue, Garden City, New York 11530.

Additional information about the courses: College Credit Recommendation Service, American Council on Education, One Dupont Circle NW, Suite 250, Washington, DC 20036-1193.


Titles of all evaluated learning experiences

Dale Carnegie ®-High Impact Presentations (DCHIP-1)
Dale Carnegie®-High Performance Teams (DCHPT-1)
Dale Carnegie®-Leadership Advantage (DCLA-1)
Dale Carnegie® Sales Advantage (SA-1)
Dale Carnegie Training®Corporate TC-1)
Dale Carnegie®-World Class Customer Service (DCWCCS-1)
Generation Next (GN-1)
How to Sell Like a Pro (0012)
The Leadership Advantage Seminar (0013)
Leadership Training for Managers (LMT-1)
New Start (NS-1)
Oral Communication and Interpersonal Skills (The Dale Carnegie Course [DCC-1])
Principles of Salesmanship
Strictly Business: The Dale Carnegie Immersion Seminar (0011)


Descriptions and credit recommendations

Dale Carnegie®-High Impact Presentations (DCHIP-1)
Location: Various locations worldwide.
Length: 16 hours (2 weeks).
Dates: January 1998 - Present
Objectives: To develop the skills to create and deliver presentations that are vital to the success of today's professional organizations. Upon successful completion of this course, the student will be able to plan and organize professional presentations; create and maintain a positive impression; and communicate ideas with clarity and force.
Instruction: Major topics covered in the course are planning and organizing professional presentations, creating and maintaining a positive impression, communicating ideas with clarity and force, selling ideas, and inspiring others. Methods of instruction include group discussion, audio/visual material, modeling, planning, developing and delivering presentations, interactive coaching, videotaping and feedback, and self-assessment.
Credit recommendation: In the lower division baccalaureate/associate degree category, 1 semester hour in Speech or Oral Communication (11/99).

Dale Carnegie®-High Performance Teams (DCHPT-1)
Location: Various locations worldwide.
Length: 21 hours (6 weeks, 3.5 hours per week).
Dates: January 1998 - Present.
Objectives: To discover and develop the characteristics needed for high performing teams. Upon successful completion of this course, the student will be able to use appropriate skills, processes, and technology to facilitate the team process; assist teams in establishing a common purpose; and communicate effectively while making decisions and resolving conflicts.
Instruction: Major topics covered in the course are commitment, communication as a team, collaboration within and between teams, collaboration in decision-making and resolving conflict, and coordination. Methods of instruction include audio/visual materials, discussions, classroom exercises, case studies, debriefing, team exercises, application activities, reporting, contests, simulations, presentations, self-assessments, progress reports, instructor observation, feedback and coaching, and final evaluations.
Credit recommendation: In the lower division baccalaureate/associate degree category, 1 semester hour in Leadership, Human Relations, or Team Building (11/99).

Dale Carnegie®-Leadership Advantage (DCLA-1)
Location: Various locations worldwide.
Length: 16 hours (4 weeks).
Dates: January 1998 - Present.
Objectives: To provide leadership training from a human relations perspective that stimulates participants to take action and produce results. Upon successful completion of this course, the student will be able to define and clarify the meaning, responsibilities, and necessary skills of leadership; understand the importance of developing the leadership skills of others; build a team that is capable of providing effective leadership to the organization; and develop a plan to continually improve your leadership skills and enhance your personal impact as an effective speaker.
Instruction: Major topics covered in the course are leadership perspectives, personal development, mentoring, and team building. Methods of instruction include facilitation, discussion, classroom exercises, group activities, presentations, case studies, teamwork, audio/visual material, application and reporting, illustrations and examples, progress reports, application projects, class participation, breakthrough plans, self-assessments, final reports, and final evaluations.
Credit recommendation: In the lower division baccalaureate/associate degree category, 1 semester hour in Leadership, Organizational Behavior, or Human Relations (11/99).

Dale Carnegie® Sales Advantage (SA-1) (The Dale Carnegie® Sales Advantage Program [DCSC-1])
(Formerly Principles of Salesmanship)
Location: Various locations worldwide.
Length: Version 1:42 hours (3.5 hours per week or 12 weeks plus 18 hours of outside preparation).Version 2:42 hours (3.5 per week for 12 weeks). Version 3:28 hours (3.5 per week for 8 weeks).
Dates: Version 1:January 1983 - September 1995. Version 2:October 1995 - December 1999. Version 3:January 2000 - Present.
Objectives: Versions 1, 2, and 3:To develop an understanding of the generic principles and techniques of sales with emphasis on human relations in the selling process. Upon successful completion of this course, the student will be able to plan sales presentations; communicate effectively with prospective buyers; and stimulate interest of prospective buyers.
Instruction: Versions 1, 2, and 3:Major topics covered in the course are organizing and preparing a sales presentation, qualifying prospects, managing time effectively, developing accounts, closing the sale, and prospecting for new clients. Version 1:Methods of instruction include lecture, discussion, classroom exercises that emphasize participation, written and oral reports that provide instructor/student interaction, evaluation of progress, self-assessment, breakthrough plans, goal setting, reporting, sales talks, observation, mid-point feedback, and final assessment. Versions 2 and 3: Methods of instruction include lecture; discussion; classroom exercises that emphasize participation, such as contests and role playing; written and oral reports that provide instructor/student interaction; observations, sales presentations, practice and final course assessments; evaluation of progress; self-assessment; breakthrough plans; goal setting; reporting; sales talks; observation; mid-point feedback; and final assessment.
Credit recommendation: Version 1:In the lower division baccalaureate/associate degree category, 3 semester hours in the Principles and Practice of Selling (4/83) (5/88) (5/94). Version 2:In the lower division baccalaureate/associate degree category, 3 semester hours in Salesmanship or Marketing (7/99). Version 3:In the lower division baccalaureate/associate or upper division baccalaureate degree category, 2 semester hours in Sales or Marketing (6/00).

Dale Carnegie® Training Corporate (TC-1)
Location: Various locations worldwide.
Length: 28 hours (3.5 hours per week for 8 weeks).
Dates: January 2000 - Present.
Objectives: To enhance students' self-confidence, and to provide them with the knowledge to be successful on the job. Upon successful completion of this course, the student will be able to develop a personal vision; set and achieve personal goals; and understand and apply the basic principles of interpersonal and public communication, leadership, and stress management necessary to function effectively in both corporate and personal settings.
Instruction: Major topics covered in the course are personal development (enhancing self-confidence, setting and achieving goals, and managing stress); interpersonal communication (conversation skills, listening, giving directions, providing and receiving feedback, and managing conflict); public speaking (topic selection, content development and organization, and verbal and non-verbal elements of delivery); and leadership. Methods of instruction include lecture, discussion, classroom exercises, learner presentations/reports, outside reading and assignments, instructor and student evaluation of progress, observation and self-assessment, reporting, application projects, goal-setting, breakthrough plans, and mid-point and final evaluations.
Credit recommendation: In the lower division baccalaureate/associate degree category, 2 semester hours in Communication (6/00). NOTE: Credit is not recommended if student has already received credit for Oral Communication and Interpersonal Skills (The Dale Carnegie Course® [DCC-1]). NOTE: This course is similar to Generation Next (GN-1) and New Start (NS-1), although the target audience for each course differs.

Dale Carnegie®-World Class Customer Service (DCWCCS-1)
Location: Various locations worldwide.
Length: 21 hours (6 weeks, 3 .5 hours per week).
Dates: January 1998 - Present.
Objectives: To develop the attitudes and skills needed to deliver world class customer service. Upon successful completion of this course, the student will be able to understand what excellent (world class) customer services means; provide request-related service; resolve customer conflicts; and service internal and external customers.
Instruction: Major topics covered in the course are where customer service begins, understanding world class customer service, providing sales-related service, resolving customer conflicts, servicing internal customers, and achieving world class customer service. Methods of instruction include audio/visual materials, discussions, classroom exercises, case studies, debriefing, team exercises, application activities, reporting, contests, simulations, presentations, self-assessments, breakthrough plans, instructor observation, feedback and coaching, and final evaluations.
Credit recommendation: In the vocational certificate or lower division baccalaureate/associate degree category, 1 semester hour in Business Administration, Customer Relations, or Sales (11/99).

Generation Next (GN-1)
Location: Various locations worldwide.
Length: 24 hours (3 hours per week for 8 weeks).
Dates: June 1999 - Present.
Objectives: To enhance students' self-confidence and to provide them with the knowledge and ability to communicate effectively in a variety of interpersonal and public settings. Upon successful completion of this course, the student will be able to develop a personal vision; set and achieve personal goals; and understand and apply the basic principles of interpersonal and public communication, leadership, and stress management necessary to function effectively in both personal, academic, and career settings.
Instruction: Major topics covered in the course are personal development (enhancing self-confidence, setting and achieving goals, and managing stress); interpersonal communication (conversation skills, listening, giving directions, providing and receiving feedback, and managing conflict); public speaking (topic selection, content development and organization, and verbal and non-verbal elements of delivery); and leadership. Methods of instruction include lecture, discussion, classroom exercises, learner presentations/reports, outside readings and assignments, instructor and student evaluation of progress, observation, self-assessment, reports, application projects, goal-setting, breakthrough plans, and mid-point and final evaluations.
Credit recommendation: In the lower division baccalaureate/associate degree category, 1 semester hour in Communication, Speech, or Interpersonal Skills (6/00). NOTE: Credit is not recommended if student has already received credit for Oral Communication and Interpersonal Skills (Dale Carnegie Course [DCC-1]). NOTE: This course is similar to Dale Carnegie Training Corporate (TC-1) and New Start (NS-1), although the target audience for each course differs.

How to Sell Like a Pro (0012)
Location: Various locations worldwide.
Length: 24 hours (8 hours per day for three days).
Dates: March 2004 - Present.
Objective: To develop an understanding of the generic principles and techniques of sales with emphasis on human relations in the selling process. Upon successful completion of this training, the student will be able to plan sales presentations; communicate effectively with prospective buyers; and stimulate interest of prospective buyers.
Instruction:Major topics covered in the course are organizing and preparing a sales presentation, qualifying prospects, managing time effectively, developing accounts, closing the sale, and prospecting for new clients. Methods of instruction include lecture, discussion, classroom exercises that emphasizes participation, oral reports that provide instructor/student interaction, evaluation of progress, self-assessment, breakthrough plans, goal-setting, sales presentations, observation, mid-point feedback, and final assessment.
Credit Recommendation: In the lower division baccalaureate associate degree category or in the upper division baccalaureate degree category, 2 semester hours in Sales or Marketing (5/04). NOTE: Credit should not be awarded if the student has already received credit for the course, Dale Carnegie Sales Advantage.

The Leadership Advantage Seminar (0013)
Location: Various locations worldwide.
Length: 24 hours (8 hours per day for 3 days).
Dates: March 2004 - Present.
Objective: To provide students with a basic understanding of principles and skills of management and leadership.Upon successful completion of this course, the student will be able to apply effectively the principles of management and team building that will enhance his performance as a manager.
Instruction: Major topics covered in the course are creative process, planning, organizing, directing, coordinating, delegating, controlling, decision-making, communicating, motivating, and interpersonal skills. Methods of instruction include lecture, discussion, outside readings, Trainer evaluation of classroom exercises, case studies, and three required papers. Major topics covered in the course are self-direction, people skills, process skills, communication skills, and accountability.
Credit Recommendation:
In the upper division baccalaureate degree category, 2 semester hours in Leadership or Management (5/04).

Leadership Training for Managers (LMT-1)
(Formerly The Dale Carnegie®Management Seminar [DCMS-1])
Location: Various locations worldwide.
Length: Version 1:18 hours (3 hours per week for 6 weeks plus 9 hours of outside preparation) Version 2:21 hours (3.5 hours per week for 6 weeks plus Orientation). Version 3:24 hours (7 weeks, 3.5 hours per week).
Dates: Version 1:January 1981 - June 1999. Version 2: July 1999 - December 1999. Version 3:January 2000 - Present.
Objectives: Versions 1, 2, and 3:To provide students with a basic understanding of principles and skills of management. Upon successful completion of this course, the student will be able to apply effectively the principles of management and team building that will enhance their performance as managers.
Instruction: Versions 1 and 2:Major topics covered in the course are creative process, planning, organizing, directing, coordinating, delegating, controlling, decision-making, communicating, motivating, and interpersonal skills. Version 1: Methods of instruction include lecture, discussion, outside readings, instructor evaluation of classroom exercises, case studies, and three required papers. Version 2: Methods of instruction include lecture, discussion, outside readings, role-playing, teamwork, instructor evaluation of classroom exercises, case studies, learner presentation/reports, application projects, final course assessment, and required papers. Version 3:Major topics covered in the course are self-direction, people skills, process skills, communication skills, and accountability. Methods of instruction include self-assessment, reports, small group work, projects, large group discussion, demonstrations, case studies, role play, instructor coaching, use of examples, project reports, mid-point evaluation, final evaluation, and use of a leadership plan.
Credit recommendation: Version 1:In the upper division baccalaureate degree category, 2 semester hours in Management (4/83)(5/88)(5/94). Version 2:In the upper division baccalaureate degree category, 2 semester hours in Leadership or Management (7/99). Version 3:In the upper division baccalaureate degree category, 2 semester hours in Leadership or Management (6/00).

New Start (NS-1)
Location: Various locations worldwide.
Length: 20 hours (8 weeks 2.5 hours per week).
Dates: June 1999 - Present.
Objectives: To enhance students' self-confidence and to provide them with the knowledge and ability to communicate effectively in a variety of interpersonal and public settings. Upon successful completion of this course, the student will be able to develop a personal vision; set and achieve personal goals; and understand and apply the basic principles of interpersonal and public communication, leadership, and stress management necessary to function effectively in both personal and professional settings.
Instruction: Major topics covered in the course are personal development (enhancing self-confidence, setting and achieving goals, and managing stress); interpersonal communication (conversation skills, listening, providing and receiving feedback, and managing conflict); public speaking (topic selection, content development and organization, and verbal and non-verbal elements of delivery); and leadership. Methods of instruction include lecture, discussion, classroom exercises, learner presentations/ reports, outside readings and assignments, instructor and student evaluation of progress, observation and self-assessment, reports, projects, goal-setting, breakthrough plans, and mid-point and final evaluations.
Credit recommendation: In the lower division baccalaureate/associate degree category, 1 semester hour in Communication, Speech, or Interpersonal Skills (6/00). NOTE: Credit is not recommended if student has already received credit for Oral Communication and Interpersonal Skills (Dale Carnegie Course [DCC-1]). NOTE: This course is similar to that of Dale Carnegie Training Corporate (TC-1) and Generation Next (GN-1), although the target audience for each course differs.

Oral Communication and Interpersonal Skills (The Dale Carnegie Course [DCC-1])
Location: Various locations worldwide.
Length: Version 1: 49 hours (3.5 hours per week for 14 weeks). Version 2 and 3: 42 hours (3.5 hours per week for 12 weeks).
Dates: Version 1: January 1980 - March 1991. Version 2: April 1991 - December 1998. Version 3: January 1999 - Present.
Objectives: Version 1 and 2: To enhance student's communications and interpersonal relations skills and to build their self-confidence. Upon successful completion of this course, students will be able to function comfortably and effectively in a conference, work, or social setting where good interpersonal relations are essential; organize and express thoughts clearly; and understand principles of effective public speaking and interpersonal skills. Version 3: To enhance student's self-confidence and to provide them with the knowledge and ability to communicate effectively in a variety of interpersonal and public settings. Upon successful completion of this course, the student will be able to develop a personal vision; set and achieve personal goals; and understand and apply the basic principles of interpersonal and public communication, leadership, and stress management necessary to function effectively in both professional and social settings.
Instruction: Version 1 and 2: Major topics covered in the course are organization and presentation of ideas, improving memory, setting goals, developing self-confidence, dealing with stress, building positive relationships, problem solving, and interpersonal skills. Methods of instruction include discussion, classroom exercises, outside readings, and instructor and student evaluation of progress. Version 3: Major topics covered in the course are personal development (enhancing self-confidence, setting and achieving goals, and managing stress); interpersonal communication (conversation skills, listening, giving directions, providing and receiving feedback, and managing conflict); public speaking (topic selection, content development and organization, and verbal and nonverbal elements of delivery); and leadership. Methods of instruction include lecture, discussion, classroom exercises, learner presentations/reports, outside readings and assignments, instructor and student evaluation of progress, observations, and self-assessment.
Credit recommendation: Versions 1 and 2: In the lower division baccalaureate/associate degree category, 3 semester hours in Speech, Communications, or Organizational Behavior (4/83) (5/88 revalidation) (5/94 revalidation). Version 3: In the lower division baccalaureate/associate degree category, 3 semester hours in Communication or Speech (7/99 revalidation).

Strictly Business: The Dale Carnegie Immersion Seminar (0011)
Location: Various locations worldwide.
Length: 24 hours (8 hours per day for 3 days).
Dates: April 2003 - Present.
Objective: To enhance students' self-confidence and to provide them with the knowledge and ability to communicate effectively in a variety of interpersonal and business settings. Upon successful completion of this seminar, the student will be able to develop a personal vision; set and achieve personal goals; and understand and apply the basic principles of interpersonal and public communication, leadership, and stress management necessary to function effectively in both professional and social settings.
Instruction: Major topics covered in the course are personal development and business skills (enhancing self-confidence, setting and achieving goals, and managing stress); interpersonal communication (conversation skills, listening, giving directions, providing and receiving feedback, and managing conflict); pubic speaking (topic selection, content development and organization, and verbal and non-verbal elements of delivery); and leadership. Methods of instruction include lecture, discussion, classroom exercises, presentations/reports, outside readings and assignments, trainer and student evaluation of progress, observation and self-assessment.
Credit Recommendation: In the lower division baccalaureate associate degree category, 2 semester hours in Communications (5/04). NOTE: Credit should not be awarded if the student has already received credit for the course, Oral Communications and Interpersonal Skills.

Updated 7/14/05

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